Fascinating post from the USCCB blog. Here's a slice:

Two caveats for evangelizers, that is, those who spread the Gospel today: 1. Use social media and 2. Follow its rules. It's a new day in church work: the computer has replaced the pen, 15 minutes seems like eternity, and if you don't get your message out fast, the audience disappears.

Here are some rules for social media evangelization:

1. Translate church teaching. If you pour out documents or list a series of them online, you're not spreading the Gospel, you're simply creating an electronic file box. A document drop might help someone with his dissertation but it won't help us follow the command to go forth and teach all nations. Teachers have to translate church teaching into popular speech. The evangelizer is a translator.

Go, read the rest...